Digital Marketing Short Courses

A digital marketing short course teaches one skill in depth instead of the whole field. Our six short courses cover social media, Google Ads, SEO, AI marketing, website design, and email and SMS. Each one is self paced, in lessons of about 20 minutes, with 12 months access from the date of purchase.

Start with the skill a job ad or a client is asking for. If you are not sure, SEO and social media are the easiest to practise without an advertising budget. Our course finder asks three questions and points you to the course that fits.

Each lesson takes about 20 minutes. Our short courses run from 13 lessons (Google Ads and Website Design) to 32 lessons (SEO), so about 4 to 11 hours in total. You study at your own pace and have 12 months to finish.

Between $79 and $149, paid once. No GST is charged. Email and SMS is $79, AI Marketing and Website Design are $99, and Social Media, Google Ads and SEO are $149. There is no subscription and no instalment plan.

No, and that's a deliberate choice. 20 Minute Marketing is not a registered private training establishment, and our courses are not approved or accredited by NZQA.

Accreditation adds cost, and that cost would put practical digital marketing education out of reach for many people, especially young people starting out. It is also slow. The New Zealand Diploma in Business (Level 5), which includes the marketing strand, was last reviewed in August 2025, isn't due for review again until September 2030, and its marketing outcomes don't name a single digital channel, while Google, Meta and the AI tools change every few months. We update our lessons when the platforms change, and every lesson is written by someone who runs digital marketing for two national brands.

If you need a qualification on the New Zealand Qualifications and Credentials Framework, a polytechnic or another NZQA-approved provider is the right choice. If you want current, practical skills, a portfolio you can show an employer or client, and a Certificate of Completion, you're in the right place. Many learners also collect free certificates from Google and HubSpot alongside our courses.

No. The short courses start from the basics and assume no marketing experience. You don't need your own business, website or ad budget, because you practise on the examples and briefs in the lessons.

No course can promise a job, and we won't. A short course gives you a practical skill and work you can talk about in an interview. Pair it with the free Google and HubSpot certificates and you have something concrete to show. If you are planning a move into marketing, our career change guide covers the full path.

Yes. You receive a Certificate of Completion when you finish a course. It is not an NZQA-approved qualification.

A short course covers one skill. Our full courses cover several channels in one programme: Essentials has over 50 lessons for $499, Deluxe 100 lessons for $799 and Expert over 150 lessons for $999, each paid once. If you want three or more skills, compare the full courses first, as they usually work out better value.

Every lesson is written by Adrian Prokopiec, who runs digital marketing for two national brands. You also get expert tutor support from him as founder for your 12 months of access.

Yes. We offer a 30 day money-back guarantee from the date of purchase. If the course isn't right for you, email us within 30 days of the date of purchase for a full refund.